In the wake of GDPR and other data privacy protocols, marketers need to find a way to empower customers with clear consent.
Cookies are going away and Big Tech players are trying to find a quick fix for ad personalization. The latest fix? Google Topics.
It seems lately, Big Tech should have everything to fear,
Living In The Gray Data advancements are revealing campaign possibilities
Costs up, quality down Well, it was fun while it
 Don’t let Google control your cookieless destiny Suddenly, marketers need
Apple’s Not Your Friend. Apple latest to move goal posts
