Cookies are going away and Big Tech players are trying to find a quick fix for ad personalization. The latest fix? Google Topics.
Let’s assume for a moment that you’re not running a
Location data: it’s useful. C-suite execs use it to identify
728×90, 300×250, 320×50, and 300×50 banner ads are some of the most highly performing ad specifications in the industry. Optimize your campaign success by learning the pros and cons of different size banner ads for desktop, tablet, and mobile.
Multi-channel, cross-channel and omni-channel marketing tactics are key to creating the ultimate buyer experience, but many do not know the differences between the three terms. They all contain a common thread, utilizing all media channels for an in-depth experience, yet have slight deviations that make them unique.
Every promotional email has 3 goals: open, engage & convert. Learn how to maximize the success of promotional email campaigns with these tips.
The display advertising world is expanding at a rate like no other sector. Display advertising offers the unique combination of the targeted reach, persistence, and technical support that can enhance your next marketing campaign.
Email marketers are only human. As a result, they have made a variety of different email mistakes when sending off an email campaign. Understanding how to respond to the inevitable email mistakes quickly and effectively will help your brand recover and come out on top.
