Email Marketing Media People-Based Marketing Personalization Targeting
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Running Successful Email Marketing Campaigns in 2023

Studies show that email marketing generates $36 for every $1 spent, establishing it as one of the most effective digital marketing strategies for businesses looking to connect with their target audience. With its ability to directly reach individuals in their personal inboxes, email marketing offers a unique opportunity for businesses to engage and convert prospects […]

Culture Media People-Based Marketing Tech
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The future of artificial intelligence in digital marketing: Will it help or hurt?

Businesses are continuously seeking innovative digital strategies to reach and engage their target audience effectively. One such game-changer is the integration of Artificial Intelligence (AI) into digital marketing practices.  With its ability to analyze vast amounts of data and automate processes, AI has transformed the way businesses connect with their customers. It seems that the […]

Audience Insights Multi-Channel People-Based Marketing
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BRIDGE’s Everywhere Campaigns Deliver Targeted Ads with Real Results

It’s no surprise that businesses need effective strategies to connect with their target audience in today’s digital age. With an abundance of advertising channels and the rise of ad fraud, it can be challenging to ensure that your message reaches real people who are genuinely interested in the product or service you are offering. This […]

Best Practices People-Based Marketing
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Your BRIDGE to Success: The Importance of Finding a Trusted Digital Marketing Partner

Businesses of all sizes are increasingly relying on digital advertising to reach and engage with their target audience. As of 2023, 72% of overall marketing budgets get put toward digital marketing channels. In our rapidly changing online landscape, it can be overwhelming for companies to navigate the complexities of digital marketing.  There’s an alarming amount […]

Best Practices Multi-Channel People-Based Marketing
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Recession-Proofing Your Business: Unlocking Growth with BRIDGE’s People-Based Approach

Recession-proofing your business is crucial for survival and growth during economic downturns. While it’s natural to want to cut back on expenses during tough times, research has proven that businesses that invest in marketing during recessions are more likely to come out ahead once the economy rebounds.  Digital marketing allows businesses to reach a wider […]

Best Practices Data People-Based Marketing

Navigating the Nursing Crisis

Effective Strategies for Marketing to Nurses and Healthcare Providers  The current nursing crisis has brought about unprecedented challenges for healthcare organizations nationwide. Nearly one-third of nurses nationwide say they will likely leave nursing for another career following the burnout of the pandemic. As the demand for qualified nurses and healthcare providers continues to surge, healthcare […]

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