Location data: it’s useful. C-suite execs use it to identify
Coming soon: fireworks. And hot dogs. And burgers. And lots
5G is going to be a big deal. It’s predicted
The ability to attract and convert prospects into potential customers
As the digitization of consumer spaces accelerates, programmatic advertising has
Programmatic advertising has recently emerged as a pivotal digital marketing
The landscape of advertising has morphed dramatically in the digital
When it comes to digital marketing, businesses need to stay
Customer segmentation enables businesses to create messages that will resonate deeply with particular audiences. Five types of customer segmentation include: geographic, B2C demographic, B2B demographic, psychographic, and behavioral.
The beginning steps of your creative process are always the most difficult to tackle. All you need is some sort of astounding revelation to get your project going. Fortunately, there are many ways to get your brain thinking and unstick your creative process. Everyone has his or her own unique way of spurring that noteworthy idea. Here are just a few creative process steps that will get your gears grinding.
